History of Blendtec
The Blendtec brand started with the vision and innovative thinking of Tom Dickson. The company’s journey to success began in 1975, when Tom’s curiosity motivated him to use a vacuum in cleaning wheat kernels.
His inquisitive mind was never quite satisfied, as he further modified the machine he was working on to revolutionise the wheat milling process.
He used his very own stainless steel milling heads and mixers in making wholesome bread. He made sure the machines were enhanced with auto knead and auto off features.
Over the years, Tom continued to enhance the features of his mixer. In fact, it was then that he pursued his idea of a blender with a square jar and let go of the traditional round shaped jar.
His blenders were modified and improved throughout the years, until such time that he had come up with a line of innovative blender products which proved to be a huge hit.
The sale of Blendtec blenders even picked up with the release of the Will It Blend Series, a popular series on Youtube which featured Blendtec founder, Tom Dickson, attempting to blend different unusual items like phones, iPods, golf balls, human skulls and marbles to show just how powerful his blenders can be. (more…)